ALL MATERIAL COPYRIGHT BEYOUROWN 2026

4 Google Searches To Help You Unleash Your Inner Brat This Summer

WEBINARS

We’re all talking, listening and acting like it: 2024's official summer vibe is Brat! Spearheaded by pop icon Charli XCX's chart-topping album ‘BRAT’, which throws out the rulebook and embraces a whole new level of self-expression, Brat summer seasonally embodies that.

“Forget chasing fleeting trends,” says Julian Goldie, owner of Goldie Agency. “Brat summer is about owning your individuality and building your own brand of confidence. It's about channelling your inner rebel, not trying to be someone else's Instagram model.” So, how do you tap into your inner brat? According to Julian, the answer lies in a little self-exploration with the help of your trusty search engine. Here are some Google searches to get your bratty journey started:

‘What colours suit my skin tone?’

This summer, embrace what makes you feel electric! Whilst Charl XCX has fully embraced THAT green, maybe for you it's a bold cobalt blue or a fiery crimson – “find the hue that screams ‘look at me!’” Julian advises us.

‘How to layer clothes for maximum impact’

Experiment with unexpected pairings – a flowing maxi dress over ripped jeans, a chunky sweater over a mini skirt. Let your layering be a canvas for your unique style.

‘90s makeup looks for my eye shape’

“Get inspired by iconic 90s brats like Gwen Stefani or Courtney Love.” Julian urges us. Play with bold colours, dramatic winged liner, or sparkly glitter – unleash your inner makeup artist.

‘How to style chunky platform boots/gold chain/Von Dutch cap’

Already possess a bit of vintage/retro garb, but just don’t know how to style it? Forget shelling out for a stylist, ask everyone’s BFF: the internet! “The great thing about brat summer is that there's no one-size-fits-all brat,” Julian tells us. “Explore the styles of past and present rebels who resonate with you. Maybe it's the fearless confidence of a young Rihanna, the playful androgyny of David Bowie, or the high-fashion edge of Lady Gaga.” Ultimately, brat summer is about celebrating your unique personality. So, crank up the ‘Club Classics’, throw on your most outrageous outfit and get ready to own this summer with unbridled confidence, you’re gonna be So Julia!

Read More
Membership Personal Invitation

Leading Like a Pro: Enhancing Leadership Skills for Female Founders

|BEYOUROWN Team
In the dynamic world of entrepreneurship, female founders face unique challenges and opportunities. Navigating the path to success requires not only a compelling vision but also robust leadership skills. For...